For every business, online brand protection is a journey – and with the accelerated shift online, the value effective brand protection strategies can deliver for brands has only increased. Yet many teams struggle to gain buy-in and recognition from the broader business to enable them to realise the full value of their programs.
In this webinar, experts from Superdry and Corsearch share insights on how accelerating your brand protection strategy can drive decision-making and business value.
- The four stages of the Brand Protection Maturity Curve
- How Superdry has accelerated the impact of their program through collaboration and used data to support strategic-decision making across the business
- How your brand protection program can deliver value beyond just takedowns